What "Non-Toxic" Actually Means
A Course by Interior Medicine: Coming Soon
Welcome!
What “Non-Toxic” Actually Means is a deep-diving, visual, and completely free curriculum about how to evaluate materials, products, brands, and the non-toxic advice circulating online.
There is no standard definition of “non-toxic,” for good reason: it's complicated. But this course gives you a solid, personalized one. It's time to start defining it, because some brands misuse that ambiguity to their advantage, because population-level health patterns suggest something is shifting in our environment, and because not having a definition yet isn't the same as not needing one.
The course is both practical and philosophical. You’ll finish knowing how to evaluate anything, but it also explores how we think about risk, navigate uncertainty, and find balance in a contentious wellness landscape. My hope is that it’s an antidote to fear and polarization, and that when you finish, you feel calm, anchored, and empowered.
Here’s what it covers:
Read more below, or get started now with Part 1 (coming soon) ➜
Why I Made This
This course has been percolating through my mind for a long time now, though ultimately, it stems from my 20 years of experience across research, medicine, and design. It feels more urgent to make and share now than ever, and it’s something I’ve poured a lot of time and heart into.
Over five years of running Interior Medicine, I’ve spent a lot of time answering questions — “Is this toxic? Is this non-toxic?” and reading social media comments — "that's actually toxic, how dare you say it's safe!" and, "that's not toxic at all, how dare you say it is!" That's what this course is about: what "non-toxic" actually means is a complicated question that deserves a real answer.
Most of us never learn how to evaluate health claims, read research, or think about chemical risk. This course covers the actual science: how chemicals move through products and into your body, how to read a study without being misled by it, how toxicologists assess risk, and why the same data can produce opposite conclusions depending on who's reading it. For a long time, leaving that to the experts was fine. But that gap is getting more consequential as environmental toxins, and the national conversation about them, become a bigger part of all of our lives. I wanted to create an accessible, rigorous way to help fill that gap.
The problem runs in both directions. Misinformation about non-toxic living is widespread, but so is the reflexive counter-reaction: dismissing any concern as wellness hysteria. There is very little useful middle ground, and very few qualified people taking the time to explain the nuances. Part of what makes this worse is that healthwashing is accelerating: brands have figured out that people care about this, and "non-toxic" has become a marketing term with no standard definition. It is my firm belief that hard science and open-mindedness about health aren't opposites. There is a rational middle way, and it matters that we find it before the conversation gets any more polarized than it already is.
My own non-toxic living arc started with deep skepticism of anything “wellness,” then became earnest zealousness, and finally has settled, over fifteen years and a lot of formal training, into something much more balanced. I hope this course helps accelerate that process for you and that eventually you don't need me, or anyone else, telling you what is or isn't toxic.
A Quick Note on Language
"Chemical" and "toxin" are words I use throughout this course and this entire website, and they're technically imprecise. Everything is made of chemicals, so nothing is “chemical free,” and not all chemicals are harmful. "Toxin" technically refers to naturally-occurring poisons (like plant compounds and venoms), while "toxicant" is the more accurate term for synthetic chemicals with negative health effects.
I use these words anyway because they're the most culturally understood, descriptive, and searchable terms we currently have. Accuracy with vocabulary matters to me, so I want to be transparent about this intentional use of imprecise language. If better terms become standard, I'll update.
The course will be available soon. Sign up for the Newsletter to be the first to know. Thank you!
Next: Part 1 — A Framework for Assessing Any Health Risk (Coming Soon ) ➜
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